Normative: Your Partner in Carbon Accounting

For companies focused on practical carbon management, Normative’s platform streamlines the complex task of carbon accounting and compliance across supply chains, making carbon reduction achievable and data-driven. Designed for decision-makers, Normative empowers businesses to tackle Scope 1, 2, and 3 emissions with tools built for actionable insights rather than theoretical analysis.

Software Overview

Carbon emissions come from various sources, categorized by the Greenhouse Gas Protocol as Scope 1 (direct emissions), Scope 2 (indirect emissions from purchased energy), and Scope 3 (all other indirect emissions across the supply chain). Many companies struggle with the Scope 3 category, as it encompasses emissions from upstream suppliers, business travel, and downstream product use—all areas that are often hard to measure. Normative’s platform addresses these complexities by consolidating data from multiple sources, helping businesses achieve a full emissions profile.

With Normative’s advanced algorithms and vast emission factor database, companies can quantify emissions across all scopes. This level of detail provides a nuanced understanding of a company’s environmental impact, which is crucial for setting meaningful reduction targets. Normative’s platform ensures companies can track their entire carbon footprint in one place, facilitating easier, more accurate reporting and strategic planning.

Precision is key when setting emissions targets, especially as companies are increasingly expected to align with science-based targets. Normative’s platform leverages millions of data points to provide detailed emissions insights, enabling businesses to set realistic and achievable reduction targets. By delivering precise data that adheres to global standards, Normative helps companies mitigate the risks associated with inaccurate reporting or failed compliance

Easy Integration for Quick Adoption

One big advantage of Normative is how easily it fits into a company’s existing systems. The platform is designed to integrate with other business tools, from ERP systems to energy management software. This seamless integration means companies don’t have to overhaul their operations to start tracking emissions—Normative slides right in, gathering data automatically and minimizing disruption.

With Normative, companies can get started quickly, without months of setup. This is especially helpful for large businesses with multiple departments and locations where making big system changes can be challenging.

Industries and Clients

Hospitality

Hotels and restaurants use Normative to calculate their full carbon emissions, ensuring compliance with sustainability disclosures and enhancing customer appeal. For example, The Restaurant Group utilized Normative's data to develop lower-carbon menu items, aligning with customer preferences and enhancing their sustainability efforts.

Professional & Legal Services

Firms in these sectors leverage Normative to ensure compliance, build trust, and lead in sustainability efforts. By focusing on Scope 3 emissions—such as purchased goods and services, business travel, and employee commuting—Normative provides detailed insights that help these firms comply with regulations and meet the growing demand for sustainable practices among clients and employees.

Technology

Tech companies benefit from Normative's digital solutions, gaining dynamic and scalable carbon insights to manage their environmental impact. Normative’s platform also enables tech companies to identify high-impact areas for emissions reductions, such as energy-intensive data centres, and work collaboratively with suppliers to implement greener practices. This support is crucial for technology companies looking to minimize their environmental impact while maintaining operational efficiency.

Manufacturing

Manufacturing companies often grapple with significant carbon emissions due to complex supply chains and energy-intensive processes. Normative's carbon accounting platform assists these companies in accurately measuring emissions across all scopes, including the intricate Scope 3 emissions from suppliers and product usage.

Retail

Retailers employ Normative to accommodate thousands of suppliers and product lines, producing actionable carbon calculations that inform sustainability strategies. A notable example is Flying Tiger Copenhagen, which partnered with Normative to calculate and set Science-Based Targets initiative (SBTi)-approved reduction targets, unveiling emissions from over 1,000 factories.

Finance

Financial institutions use Normative to make impactful investment decisions, with carbon insights that cover emissions for financial assets across all scopes. For example, Summa Equity collaborates with Normative to enhance carbon accounting and reduction efforts across its portfolio companies.

Consultancies

Consulting firms partner with Normative to deliver exceptional results, utilizing its platform to provide clients with detailed carbon accounting and reduction strategies. By leveraging Normative's extensive database of over 30 million data points, consultants can provide detailed and accurate carbon calculations, ensuring clients' Environmental, Social, and Governance (ESG) reports are reliable and compliant with regulations.

Other industries

Normative's carbon accounting platform is designed to assist businesses across various industries in accurately measuring and reducing their carbon emissions.

"No matter their industry, businesses are dealing with new carbon reporting requirements, greenwashing risks, volatile supply chains, fluctuating energy costs, and challenges in employee recruiting and retention.

Any business can use carbon accounting to uncover emissions throughout their entire operations – and offers a roadmap to decarbonization, risk minimization, and investment opportunities"
Source: normative.io

Compliance and Reporting in Carbon Accounting

Staying compliant with carbon emissions regulations can be challenging, especially as new rules like the EU’s Corporate Sustainability Reporting Directive (CSRD) add more requirements. Normative’s platform makes this easier by aligning its tools with major international standards, such as the Greenhouse Gas Protocol, CDP, and the Science-Based Targets initiative. These alignments help companies report their carbon footprint accurately and meet regulatory standards without excessive hassle. Normative also keeps its emissions data up-to-date so businesses can trust they’re using the latest information. For companies, this means less time spent worrying about compliance and more confidence in sharing their sustainability progress with stakeholders like investors, customers, and regulators. The platform’s built-in reporting tools make it simple to create reports that meet compliance needs, reducing the need for extra work in preparing data for audits or external assessments.

Recent Developments

Normative acquired Eivee, a carbon accounting solution provider based in Copenhagen, Denmark. Announced on November 5, 2024, this acquisition marks a major step in expanding Normative’s reach and capabilities across Europe. By bringing Eivee into its portfolio, Normative aims to strengthen its carbon accounting and sustainability services for major corporations throughout the region.

Eivee, founded in 2020, developed software that enables businesses to track their CO₂ emissions across all three scopes. With the combined expertise and tools from both Normative and Eivee, the company now offers a solution that covers carbon accounting, emissions reduction, and compliance with major regulations. Kristian Rönn, Normative’s CEO, noted that they have already started collaborating with Eivee’s customers, including some of Denmark’s largest companies. This early collaboration shows that Normative is committed to making this transition smooth for existing clients while giving new customers across Europe a stronger set of tools for managing their environmental impact.

Pricing and Packages

Essential Package

• Features:

  • Accurate carbon calculations

  • Data and calculation tools

  • Carbon reporting and compliance support

  • Insightful dashboards and visualizations

  • Robust support and guidance

• Ideal for: Companies starting their carbon accounting journey or seeking to meet basic compliance requirements.

Premium Package

• Includes all Essential features, plus:

  • Enhanced data management

  • Value chain engagement tools

  • Strategic reduction planning

  • Exclusive support services

• Ideal for: Businesses aiming for comprehensive carbon management, including supply chain emissions and strategic reduction initiatives.

Both packages come with

• Automated carbon accounting with AI-powered data matching

• Access to an emissions database with over 200,000 scientific emission factors

• A hybrid calculation methodology for precise emissions tracking

• Effortless data upload and automatic quality assurance

• Reporting tools compatible with standards like SECR and CSRD

• Expert support from climate strategists

For detailed pricing tailored to your company's needs, it's best to request a quote directly through their website.