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Circulate

Circulate

by Circulate AB

Packaging management platform

Extended Producer Responsibility
Carbon Accounting
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Onye Dike
Updated by Onye Dike on August 14th, 2026
Circulate is a Swedish packaging management platform that combines procurement, supplier management, sustainability data, inventory, and regulatory reporting. It targets brands and other businesses managing packaging across multiple products, suppliers, teams, or locations, particularly those preparing for EU PPWR, EPR, and CSRD requirements. Circulate connects packaging decisions with their operational and environmental consequences: users can source products, compare suppliers, manage orders, monitor stock, and assess CO₂, recycled content, and compliance information within the same environment. This makes regulatory data part of day-to-day packaging procurement and management rather than a separate reporting exercise.

Available Extended Producer Responsibility Features

Alerts/Notifications
Audit Support
Cost-Driver Analytics
Data Import/Export
Evidence & Document Retention
Multi-Country Compliance Tracking
Multi-Product Coverage
Packaging Data Model (SKU/BOM)
Recyclability & Design Assessment
Supplier Collaboration Tools

Missing Extended Producer Responsibility Features

API & ERP integrations
Customizable Dashboards
Eco-Modulation
Fee Calculation
Forecasting & Scenario Modeling
Scheme-Specific Declarations

Pricing

Starting Price
No data available
Options
No data available

Available Since

No data available

Deployment Options

  • Web Browser (Cloud - Based)

Good Option For

  • Small Business (11-50 people)
  • Medium Business (51-250 people)
  • Large Business (250+ people)

Deep dive

Core Features

The Circulate platform approaches packaging as an end-to-end management process spanning existing packaging data, procurement, ordering, environmental information, and regulatory reporting. Its main features include:

  • Packaging Database: Centralizes products and supplier specifications, using AI extraction to structure existing packaging information and add LCA, CO₂, and compliance data.

  • Sourcing & Comparison: Provides access to 127+ vetted European suppliers and 2,000+ verified products, with comparisons covering price, sustainability, lead times, and other criteria.

  • CO₂ & Sustainability Insights: Dashboards track packaging CO₂ emissions, recycled content, circularity, and spend, with data updated as orders are recorded.

  • Inventory & Restocking: Tracks packaging usage and stock, provides low-stock alerts, and supports one-click reorders, scheduled deliveries, and automatic processing.

  • Compliance Reporting: Generates PPWR, EPR, and CSRD reports with CSV, Excel, and PDF exports and traceability back to orders, suppliers, and products.

  • PPWR Compliance: Assesses recyclability and recycled-content gaps and supports EPR reporting templates, technical documentation, and EU Declaration of Conformity requirements.

Closing Insights

Circulate was founded in Sweden and operates from Stockholm. Its positioning has expanded beyond sustainable packaging sourcing into a broader packaging-management environment connecting procurement, sustainability measurement, and regulatory compliance. Circulate currently says it works with more than 500 brands with testimonials from organizations like the University of Amsterdam and Helsinki Textile Agency.

Circulate also combines software with hands-on packaging support. Customers can use existing suppliers or compare alternatives through its European supplier network, while packaging experts assist when replacements are required. This combination is relevant for businesses seeking to manage the commercial and environmental sides of packaging alongside increasingly detailed EU compliance obligations. Pricing is available on request.

Use Circulate as...

Extended Producer Responsibility
Carbon Accounting