Circulate AB

Circulate AB is a Swedish climate technology company founded by Karolina Ling-Vannerus and Lars Jacobsson. The company develops an AI-powered platform that helps businesses source, compare, and manage sustainable packaging from verified European suppliers. Rather than acting as a packaging manufacturer, Circulate provides an independent marketplace and decision-support platform that brings together supplier data, sustainability information, and regulatory guidance to simplify packaging procurement. Designed for consumer goods companies, retailers, and other organizations seeking more sustainable packaging, the platform aims to reduce sourcing time, improve transparency, and help businesses prepare for evolving packaging regulations while avoiding greenwashing.