REDUCED

REDUCED is a Danish food-tech company developing natural savoury ingredients from food and agricultural side streams. Based in Copenhagen, the company uses fermentation and food science to convert underutilised materials into clean-label taste solutions for food manufacturers and professional kitchens. Its products are designed to deliver umami, roasted and savoury profiles while helping customers reduce waste, improve resource efficiency and replace conventional flavour systems. REDUCED’s work is relevant to circular economy strategies in food manufacturing, particularly where companies are seeking lower-impact ingredients, shorter labels and better use of by-products. The company was founded in 2020 by William Anton Lauf Olsen and Emil Munck de Voss.