Pyure Sustainability Solutions GmbH

Pyure Sustainability Solutions GmbH is a German climate technology company founded in 2024 that develops software for measuring, analysing, and reducing the carbon footprint of digital advertising campaigns. Led by co-founders Francois Roloff, Benjamin Rabinowitsch, and Corinna Heßler, the company provides SaaS solutions that help advertisers, agencies, publishers, and media owners quantify advertising-related CO₂ emissions, optimise campaign performance, and integrate sustainability metrics into media buying and reporting workflows.